Monday, 30 July 2007

Sky jump into bed with Sony

If i had this blog about a year ago, it would have been filled with many a moan about Sony's PSP and it's ever changing firmware. The main reason i invested in one was so i could watch my own movies etc on the go, but the Sony bigwigs soon got wind of this and released an essential software upgrade, which in turn mean't you could only watch Sony approved content..... Extremely annoying.

The available UMD's were and still are far too expensive, and i left the faff of hacking the firmware to my uber-geek friends, meaning my nice shiny black PSP has been gathering dust for a while, but hopefully not for much longer.

Sony Europe and Sky have announced plans to make a host of the most popular Sky content available for download for the PSP, ranging from Sky Sports highlights to episodes of Lost. Obviously, this being Sky, i'm positive there'll be a charge and you'll probably have to have Sky at home to access the content, but it could be a new dawn for the little black unit.

“The Joint Venture company, with equal Board level representation from Sky and Sony Computer Entertainment Europe will draw on the unrivalled entertainment aggregation expertise and technical leadership of SKY, and the handheld entertainment knowledge and brand power of PlayStation. The company will establish PSP and the new ground breaking video download service as the natural partners for those seeking the ultimate choice of portable entertainment content.”

Lets just hope that they make the most of it, as the 2.3 million UK PSP owners deserve more, and Sony should really be topping the portable media player market, instead of playing catch up.

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